VISUAL: Mom is shopping at the hardware store for light bulbs. Mom selects an ENERGY STAR LED bulb.
Choosing a light bulb can be confusing.
ENERGY STAR certified bulbs are the simple choice.
VISUAL: Camera pulls back through the window of the Hardware store so that you see the hardware store from the outside (it’s evening). Camera continues to pull back as you see Mom driving away.
Here are 4 easy steps to select the perfect bulb.
VISUAL:Camera follows Mom’s car driving from right to left. A panel slides in Showing “Step 1”.
STEP ONE: Look for the ENERGY STAR symbol
VISUAL: Mom continuing to drive home. The facts from the script appear as the narrator says them (“up to 90% less energy”; “15 times longer”)
Not all LEDs are created equal. ENERGY STAR certified bulbs provide the same brightness as old-fashioned incandescent bulbs, but use up to 90% less energy and last 15 times longer.
VISUAL: Mom continues driving and arrives home (view from the backyard).
ENERGY STAR lighting is tested and certified to perform better.
VISUAL: Mom pulls in front of the house so the car is out of sight. The lights are off in the house (i.e. all the windows are dark).
This means buying fewer replacement bulbs and lower energy costs.
VISUAL: The Panel for “Step 2” appears.
Look for lumens, not watts to measure brightness.
VISUAL: The facts from the script are displayed as the lights continue turning on.
Watts tell you how much energy is used by the bulb. Lumens tell you how much light the bulb provides. The higher the lumens, the brighter the bulb.
VISUAL : A panel appears to show the “watt equivalent” or “replacement claim” on the LED bulb package.
The package tells you the “watt equivalency” of the bulb, so you get the right amount of light you’re looking for.
VISUAL: The “Step 3” panel appears.
STEP THREE: Choose the type of bulb
VISUAL: The scene changes back to the view of the house. A motion sensor light on the side of the house turns on (to show a different type of LED bulb) and illuminates the patio to reveal a startled raccoon. The camera zooms to the raccoon who is frozen still/scared (he blinks/moves his eyes).
There are many different types of ENERGY STAR certified LED bulbs.
VISUAL: The camera moves into a child’s bedroom window.
Let the package be your guide to choosing the right bulb.
VISUAL: A child is reading a bedtime story on the bed.
Is the bulb for an enclosed fixture with limited air flow?
VISUAL: The camera moves to the ceiling light fixture in the child’s bedroom. A text box appears to show the LED bulb is rated for enclosed fixtures.
Make sure the bulb is rated for enclosed fixtures.
VISUAL: The camera moves away from the ceiling to show the child in bed and Mom is sliding the dimmer switch for the child’s light fixture. The room dims and the symbol for “dimmable” appears.
Are you going to use the bulb with a dimmer switch? Not all bulbs are dimmable. Check the package to be sure.
VISUAL: A panel appears to show the LED bulb type on the package.
And make sure to choose the right shape for your fixture.
VISUAL: The “Step 4” panel appears
STEP FOUR: Choose the colour
VISUAL : The scene changes back to the view of the house. Camera zooms toward a first-floor window to a room where Mom and Dad are sitting.
You may have experienced the harsh glow of earlier LED bulbs.
VISUAL: Mom and Dad are enjoying the lighting from different LED light fixtures.
Advancements in bulb technology provide a variety of colour options.
VISUAL: The LED bulb package appears. The Light Appearance indicator appears. Mom touches a smart phone and the Connected LED lighting in the dining room changes (dims) remotely from the phone.
The package shows you the bulb’s colour ranging from “warm” to “cool” so you can choose the type of light you’re looking for.
VISUAL: The camera pulls back outside through the window of the room where Mom and Dad are sitting. The camera continues to move back revealing more and more of the night landscape/sky as the lights in the house turn off one-by-one.
Follow these 4 simple steps to select the perfect ENERGY STAR certified LED bulb that will save energy, save money and protect the planet.
VISUAL: The NRCan ENERGY STAR Vanity URL appears (energystar.gc.ca). Copyright screen and then Canada Wordmark screens on white background.
For more information, visit energystar.gc.ca. A message from the Government of Canada.