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2010/28 (a)


Government of Canada Supports Innovative Wood Construction and Design

The Vancouver Pavilion, located in the Urban Best Practices theme area of Shanghai’s Expo 2010, provides a unique opportunity to showcase Canadian wood products and wood construction techniques to an international audience. The building’s interior will serve as exhibition space. The first floor features the City of Vancouver, while the second floor is devoted to consumer-focused displays promoting wood as a natural, sustainable building material and wood-frame construction as energy-efficient and safe. The second-floor display area and third-floor meeting rooms will be used to host Chinese developers, engineers, architects and government officials as part of the program to market Canadian wood products and advanced wood technology in China.

The Government of Canada is investing $2.5 million in the construction and operation of the three-storey Vancouver Pavilion. This funding is part of a $170-million Economic Action Plan investment to help Canadian companies develop new products and processes and capitalize on new market opportunities. As part of this investment, $10 million has been allocated to support domestic and offshore wood demonstration projects similar to the Vancouver Pavilion.
The Government of Canada’s Economic Action Plan (EAP) has taken unprecedented steps to support Canada’s forest and wood products sectors.

Canada’s forest sector is undergoing an important restructuring due to a number of competitive challenges. However, new technologies and new markets offer a promising future for Canada’s forest sector. With these new investments, the government is helping to position Canada’s forest sector to take advantage of these new opportunities and, in so doing, to improve the long-term competitiveness of the sector.

Budget 2010 is also providing $100 million over four years to support the development, commercialization and implementation of advanced technologies in the forest sector — helping create a world-class industry able to compete in the clean energy economy of tomorrow.

Three programs received renewed federal funding under the EAP’s Expanding Market Opportunities initiative. These are: the Canada Wood Program (Canada Wood); the North American Wood First Initiative (Wood First); and the Value to Wood Program.

Canada Wood Program

The goal of the Canada Wood Program is to expand the export opportunities of Canadian wood producers in traditional markets such as Japan and Europe as well as in emerging markets such as China and South Korea. Its work is conducted in partnership with wood product associations and provincial governments from across Canada.

North American Wood First Initiative (Wood First)

The Wood First program aims to support projects that help increase the use of wood products in North American non-residential construction. Its work is carried out in collaboration with wood products associations in North America, technical institutes, universities and provinces.

Value to Wood Program

The Value to Wood Program is a partnership with research institutes, academia, industry and provinces. Its objective is to develop new and improved value-added wood products and manufacturing processes and to communicate the results of this research to industry.

For further information on the Government of Canada’s work in support Canada’s forest sector, visit

Media may contact:

Margaux Stastny
Director of Communications
Office of the Minister
Natural Resources Canada


Media Relations
Natural Resources Canada

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